Decades before the Super Bowl arrived, Jerry Tarkanian and his UNLV team turned Las Vegas into a sports town - Yahoo Sports

* Decades before the Super Bowl arrived, Jerry Tarkanian and his UNLV team turned Las Vegas into a sports town  Yahoo Sports
* The Super Bowl, F1 and the Desert Battle for Global Sports Supremacy  The Wall Street Journal
* Super Bowl 2024: Inside Allegiant Stadium in Las Vegas  Business Insider
* Super Bowl 2024: Ranking 15 best sports moments in Las Vegas history ahead of Super Bowl LVIII in Sin City  CBS Sports
* Once a sports backwater, Las Vegas has grown to become one of the hottest sports markets in the country  Sports Business Journal


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